Search Engine Optimization.
Search engine optimization (SEO) as a subset of search engine marketing seeks to improve the number and quality of visitors to a web site from "natural" ("organic" or "algorithmic") search results. The quality of visitor traffic can be measured by how often a visitor using a specific keyword leads to a desired conversion action, such as making a purchase or requesting further information. In effect, SEO is marketing by appealing first to machine algorithms to increase search engine relevance and secondly to human visitors. The term SEO can also refer to "search engine optimizers", an industry of consultants who carry out optimization projects on behalf of clients.
Search engine optimization is available as a stand-alone service or as a part of a larger marketing campaign. Because SEO often requires making changes to the source code of a site, it is often most effective when incorporated into the initial development and design of a site, leading to the use of the term "Search Engine Friendly" to describe designs, menus, Content management systems and shopping carts that can be optimized easily and effectively. Wikipedia
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Internet / Online and Technicial Marketing.
Internet marketing is the use of the Internet to advertise and sell goods and services. Internet Marketing includes pay per click advertising, banner ads, e-mail marketing,affiliate marketing, interactive advertising, search engine marketing (including search engine optimization), blog marketing, article marketing, blogging and PPC(Pay Per Click ads).
Internet marketing is a component of electronic commerce. Internet marketing can include information management, public relations, customer service, and sales. Electronic commerce and Internet marketing have become popular as Internet access is becoming more widely available and used. Well over one third of consumers who have Internet access in their homes report using the Internet to make purchases. Wikipedia
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Customer Relationship Managment - SugarCRM.
SugarCRM is a customer relationship management (CRM) package based on the LAMP stack. SugarCRM is available both as proprietary software versions and as a version under a license that the company calls open source. The product is always mentioned to be the natural alternative to Salesforce.com online CRM.
SugarCRM Professional is a full featured CRM application for small business to the enterprise. Comprised from PHP and MySQL, it is designed for maximum ease of deployment for the management of sales leads, business contacts, and more. SugarCRM Professional and Entrerprise versions can be licenced under a proprietary EULA licence. SugarCRM OpenSource can be licenced under the SugarCRM Public License version 1.1.3 or Microsoft Shared Source Licence. SugarCRM Public License is based on the Mozilla Public License and the Attribution Assurance License. However, SugarCRM Public License is not approved by the Open Source Initiative, the organisation that most often in open source circles is thought to define what is open source. Info Source: Wikipedia
Custom Web Application Development.
Citiware builds custom web applications; examples of which include Real Estate MLS database applications, hospital patient "in-room" nursing notes, affiliate tracking applications with customer tracking, merchant gateways, shipping calculator modules to full blown online e-commerce applications. We generally use the LAMP stack - Linux (Debian / Ubuntu), Perl, Python, PHP 4/5, MySQL database, Apache2 web server. Almost all new web applications make use of AJAX - Javascript / PHP as part of Web 2.0 "real-time" interactive web applications.
Web Hosting and Graphic Design.
Citiware has robust Enterprise grade (99.999% uptime SLA) web hosting with full server racks in Dallas, Houston and Kansas City. We also have on-site small business web hosting (97.9% uptime SLA), SEO affiliate marketing and development servers in Longview Texas and Broomfield, Colorado.
We offer some of the best web site graphic designs in all of the US (keeping usability and search engines in mind). We also do many full page print magazine ads that correspond to the customers online marketing presence - building brand awareness.
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VOIP - Asterisk PBX System.
Asterisk is a open source/free software implementation of a telephone private branch exchange (PBX) originally created by Mark Spencer of Digium. Like any PBX, it allows a number of attached telephones to make calls to one another, and to connect to other telephone services including the public switched telephone network (PSTN). "Its name comes from the asterisk symbol, *, which in Unix (and Unix-like operating systems such as Linux) and DOS environments represents a wildcard, matching any sequence of characters in a filename."
Asterisk is released under a dual license scheme, the free software license being the GNU General Public License (GPL), the other being a proprietary software license as to allow proprietary/closed and patented code, such as the G.729 codec to work with the system (although the G729 codec may work with the free or proprietary versions). However, due to free software/open source nature of the software, dozens of other programmers have contributed features and functionality and have reported bugs. Originally designed for the Linux operating system, Asterisk now also runs on OpenBSD, FreeBSD, Mac OS X, and Sun Solaris, although as the "native" platform, Linux is the most supported of these. Info Source: Wikipedia
Joomla! Content Management System.
Joomla! is one of the most powerful Open Source Content Management Systems on the planet. It is used all over the world for everything from simple websites to complex corporate applications. Joomla! is easy to install, simple to manage, and reliable.
PostNuke Content Management System.
PostNuke is software that creates an impressive, dynamic web site and provides the webmaster with a site they can administer with a minimal amount of HTML knowledge through a web browser.
PostNuke's functionality can be increased by installing modules, blocks and themes. For example, you can add a forum, a gallery and contact form. You can also change how your entire site looks by changing themes. All of this can be done with just a few clicks in the administration panel saving you hours of time, both in the initial creation of the website and in its day to day maintenance.
Nate Neel was a core contributor to PN Corps - Listed in the source code credits!
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